Be All Your Parents Will Let You Be
By Tom Shoop | Tuesday, August 23, 2005 | 01:08 PM
By Tom Shoop | Tuesday, August 23, 2005 | 01:08 PM
With recruiting numbers falling short of goals, the Army's taking a whole new approach to marketing itself. It's not about convincing kids to join up, it's about convincing their parents to let them. Slate has the lowdown on the Army's new ad campaign.
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Government Executive Editor Tom Shoop takes a look at news and events affecting the federal bureaucracy, from the perspective of a longtime observer of government.
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