Get Over Yourself: Join the Army
By Tom Shoop | Wednesday, November 22, 2006 | 10:45 AM
By Tom Shoop | Wednesday, November 22, 2006 | 10:45 AM
The Washington Post weighs in today on the debut of the Army's new "Army Strong" ad campaign. But they miss out on the best part of the new ads: how in a subtle way they're a reversal of the previous short-lived slogan, "Army of One." The new TV ads say implicitly that the Army's not about you, and, explicitly that one advantage of Army life is that it provides the "strength to get over yourself."
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Government Executive Editor Tom Shoop takes a look at news and events affecting the federal bureaucracy, from the perspective of a longtime observer of government.
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